HVAC customers can get particularly irritable in the cold weather months, but let your business be the solution to the problem, not the burden.
Here’s how to prepare for the cold weather rush and always be a step ahead of the customer:
Hotel vouchers
Forge relationships with local hotels and when a customer is in a situation that can’t be fixed overnight, offer a night’s stay at a discounted price. Families will be especially appreciative of this.
True emergency service
Stay true to your word and actually perform 24-hour emergency service. Make it easier by having a ready dispatch and technician staff.
Follow up — every time
Every customer that calls for emergency service is a potential new sale and long-term customer. Customers will appreciate that your company cared enough to follow-up after the service, so ask about how everything is working and offer a maintenance agreement for choosing your company for emergencies.